Sobre este proyecto
HarvestIQ gives smallholder cooperatives a real-time view of soil health, crop timing, and buyer demand — cutting post-harvest losses by 35% and adding an average $420/season per farm.
We're raising a $350K seed round to expand from 3 to 12 cooperatives across Kenya and Tanzania.
La historia venture
Qué estás construyendo, para quién y por qué este equipo.
La oportunidad
Smallholder farmers in East Africa lose 30–40% of their produce to post-harvest spoilage — not because they farm poorly, but because they have no visibility into when buyers are ready, what grades they need, or which storage sites have capacity.
A cooperative of 200 farmers might generate 80 tonnes of tomatoes in the same week with nowhere to move them, while a buyer 60 km away is short-stocked.
The loss is a market information problem, not a production problem — and no tool exists that works at cooperative scale without a smartphone or reliable internet.
Smallholder farming cooperatives (150–800 member farms) in Kenya and Tanzania.
Primary buyer: the cooperative manager or chairperson.
Secondary: NGO partners and off-takers who need a reliable supply signal.
We currently serve 3 cooperatives; target is 12 by month 18.
4.200.000
Tu definición numérica (TAM, SAM u otra) del asistente.A USSD + lightweight web platform that gives cooperative managers a live dashboard of: member crop readiness (self-reported via SMS/USSD), available cold storage by location, and buyer demand signals from connected off-takers.
Uso de fondos
Uso previsto de los fondos de la ronda (indicativo). No es un compromiso de invertir ni ejecutar una transacción en esta plataforma. Necesidad de capital de la empresa (para % de línea): $350.000.
| Categoría | Importe (USD) |
|---|---|
| Engineering — USSD platform expansion & off-taker APIs | $120.000 |
| Sales & cooperative onboarding (9 new cooperatives) | $85.000 |
| Field operations & cooperative support team (2 FTE, 18 mo) | $72.000 |
| Infrastructure (USSD hosting, SMS costs, servers) | $38.000 |
| Legal, compliance & financial controls | $18.000 |
| Contingency | $17.000 |
Total indicativo de líneas: $350.000 (indicativo; debe coincidir con la necesidad de capital de la empresa cuando esté finalizado.)
Confianza y transparencia
Estructura de capital, uso de fondos, hitos y progreso, además de cómo pueden participar personas cualificadas tras la aprobación. Esta iniciativa se estructura en torno a resultados, uso del capital y ejecución basada en hitos.
Para esta iniciativa: descúbrela aquí, entiende la estructura de capital y el uso de fondos abajo, manifiesta interés no vinculante si lo deseas, y luego solicita acceso a Pandi Deep Dive para revisar materiales restringidos tras la aprobación.
Estructura de capital
Raising $350,000 for 12% equity
Implied post-money valuation: $2,916,667
How this valuation is derived: $350k raised ÷ 12% equity offered = $2.9M implied post-money valuation. Funders who participate in this round collectively receive 12% of the company in exchange for $350k of capital toward execution. A 10% structuring fee is added on top (funders contribute $385k total so the venture receives $350k).
Total de líneas de uso de fondos previsto: $350.000,00 Alineado con la necesidad de capital de la empresa.
Hitos de entrega
Estos hitos muestran la entrega prevista y el progreso a lo largo del tiempo.
Platform v2 live & 4 new cooperatives onboarded
Tanzania market entry & 8 cooperatives active
12 cooperatives, Series A readiness
Progreso indicativo de compromisos
Compromisos offline o registrados hacia la ronda total (no ejecución de valores en la plataforma).
Conoce al equipo
6 years cooperative agronomist, Kenya & Ghana
former M-Pesa SME platform lead
former Hello Tractor East Africa BD
USSD systems & API integrations